About

Our family business has been servicing the Durham Region since 2000, with roots in the industry dating back to the fabulous 1970s. Jose began his journey in the industry, learning from the ground up, starting with edging lenses in the labs. He continued to grow his knowledge and education, becoming a licensed optician in 1973. His passion for eye care drove him to excel in various aspects of the industry, including fitting specialty contact lenses and mentoring new opticians.

The optical store initially started as a mom-and-pop team, consisting of Jose and his wife, Yvonne. Every client who walks into their store is treated as though they are family. In 2005, their daughter Amy joined the business, bringing her expertise in public relations, marketing, and advertising as our small family business continued to grow. Throughout the years, our optical family has expanded to include a talented staff of over nine members. Regardless of how much the store grows, it remains essential for Jose and Yvonne to maintain a family atmosphere, ensuring that everyone who visits receives the exceptional service they deserve.